Different Types of Fashion Careers

A career in fashion is possible for anyone who wants to enter the industry, even if the person has never sewn a stitch in his or her life. While a fashion designer is the most visible profession in the industry, there are a number of other fashion jobs available for people that may not have the talent or temperament to make clothes. Here are a few alternative fashion careers.

Fashion Merchandising, Sales, and Marketing

 

 

No matter how creative fashion designers are, eventually they need to get their creations into the hands of appreciative buyers. People who are more interested in the business side of fashion can find positions that call more for their talent with numbers rather than an eye for color. One such career is in retail management. Though under-appreciated, the savvy retail manager can earn quite a bit of money while learning about different clothing brands and developing marketing and supervisory skills.

Another career path is to become a store buyer. To enter this profession, you must have several years of experience working a retail floor and as a buyer’s assistant. It is very helpful to find a particular niche that interests you and learn as much as you can about it. You may have to work in a few different areas for a while before landing your dream job. For example, work as a coat buyer before moving into shoes.

A big part of sales and marketing is finding and enticing customers to spend their hard-earned money. Creative and artistic types can have a personally and financially rewarding career in advertising. They can work either on the corporate side promoting a brand or on the retail side attracting customers into a particular store.

A number of schools offer degrees in Fashion Merchandising, Advertising, and Marketing. FIT in New York is one of the best. A simple Internet search can uncover many more.

Production Management

Production management focuses on the manufacturing aspect of clothing and textiles. People in this position work with retailers and suppliers to ensure the materials produced are of acceptable quality.

This profession is challenging and set to become even more so as the green movement continues to grow. Currently there is a trend towards “zero waste” production. This is when little to no material is wasted during the design and production of clothing and textiles. While this may seem like it would save money in the long run, the effort can quickly turn into a logistical nightmare and the decisions made during production can have a long-term effect on the economy and environment.

To enter the field, earning a degree in Production Management can provide a competitive edge. A degree or training in business can be helpful as well.

Visual Presentation and Styling

Visual presentation and styling is basically using props and other materials to tell a story in three-dimensional space. This is commonly seen in store windows particularly around holidays. However, museums, fashion shows, and showrooms also employ visual presentation techniques to display their various exhibits.

A degree is not required to enter the profession, but many schools do offer formal education in this area. However, you should have a good grasp of numbers, good communication skills, and some business training or experience. Getting hands-on experience through an internship and networking with people in the industry is a good way to land a job.

Public Relations

A public relations specialist is responsible for managing the brand’s public image and getting people talking about the company’s products or services. It involves interacting with clients and customers, so excellent communication skills are a must. Having an upbeat, friendly, and charming personality are also essential for doing well in this career. Degrees in communication, business, or marketing can provide the educational background needed to enter and advance in this field.

Fashion Journalism

Lovers of fashion and writing can combine the two in one awesome career by becoming a fashion journalist. Opportunities abound, particularly with the rise of fashion blogs and other fashion-related news sites found on the Internet. Fashion journalists also write for magazines, PR firms, trade publications, and even e-commerce websites.

This is one profession where you must have some skill to enter. Even if you feel you have little to no talent, taking courses in journalism or creative writing can help you develop your writing and research skills. Afterwards, the most important thing that will contribute to your success in this field is getting writing clips from reputable publications.

Write for as many people as you can but be smart about your assignments. Work on developing good interviewing and communication skills, which you will need to network with other people. Take time to build a stable of experts you can turn to for information or feedback about developments in industry.

These are just a few of the careers available in fashion. If you are not sure where you want to land, start your quest to find the perfect fashion job by working in a clothing boutique or other retail store. This will provide valuable experience as well as a pathway to other job opportunities in the industry.